Strategy-Based Segmentation of Industrial Markets
نویسندگان
چکیده
منابع مشابه
Asymptotic Efficiency of Industrial Markets
Online market places have an unprecedented power of bringing together a large number of buyers and sellers and aggregating information. Despite its benefits, this scale of aggregation of private information may bring about adverse effects that can cause inefficiencies, which can be ignored by conventional analysis. In this paper, I present a strategic model of a large industrial market with asy...
متن کاملDeveloping Export Marketing Strategy Model of Tea to Target Markets
The main purpose of this qualitative research was designing an export marketing strategy model for tea product to the target markets. The statistical population was composed of all experts in the field of this research topic (N = 332), the sample size was determined as the same as the statistical population. Second-hand data used for collecting data and a semi-structured interview was used as a...
متن کاملCo-branding on industrial markets
During the last decade branding has developed to be one of the main focus areas in consumer marketing. In the industrial marketing area there has only been limited attention to this phenomenon. In this paper we focus on how co-branding can be used on industrial markets to increase value. Through an empirical study of professional purchasers’ attitudes towards co-branding activities between two ...
متن کاملStrategy-Proof Prediction Markets
Prediction markets aggregate agents’ beliefs regarding a future event, where each agent is paid based on the accuracy of its reported belief when compared to the realized outcome. Agents may strategically manipulate the market (e.g., delay reporting, make false reports) aiming for higher expected payments, and hence the accuracy of the market’s aggregated information will be in question. In thi...
متن کاملthe effectiveness of strategy-based instruction in teaching english as a second or foreign language: a meta-analysis of experimental studies
a large number of single research studies on the effects of strategy-based instruction (sbi) in teaching english as a foreign or second language has been conducted so far. however, the lack of a comprehensive meta-analysis targeting the effectiveness of english language sbi is observed. moreover, the findings of experimental studies regarding the context of the english language, proficiency lev...
ذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Industrial Marketing Management
سال: 1998
ISSN: 0019-8501
DOI: 10.1016/s0019-8501(97)00064-3